Building an attractive brand as an employer is perhaps the greatest tool for attracting the best talent to an organisation.

The infographic below from Lucas Blake demonstrates how content marketing can help you develop that brand and grow your business by finding the most skilled candidates:

LB - Content Marketing






Steff joined the HRreview editorial team in November 2014. A former event coordinator and manager, Steff has spent several years working in online journalism. She is a graduate of Middlessex University with a BA in Television Production and will complete a Master's degree in Journalism from the University of Westminster in the summer of 2015.