family friendly employers

With a workforce that is ever-more age and life-stage diverse, it’s never been more important for organisations to enable their employees to combine Work+Family successfully.

In this webinar we will share the highlights of My Family Care’s Work+Family Snapshot – exploring the challenges faced by working parents and carers, and their priorities for keeping career on track alongside family.

We’ll also be discussing the solutions, successes, and lessons learnt by leading employers including IBM as a case study.

We’ll explore the culture, policies and benefits that contribute to making an organisation family-friendly and inclusive; the trends, benefits, and return on investment for the employer including:

  • The key trends and innovative practices emerging in UK
  • How clever employers use family-friendly practice to build their employer brand
  • How family-friendly practices translate into employee engagement
  • Measuring the business impact and ROI of these practices


In this lively webinar, James Marsh will be joined by panelists including Jennifer Liston-Smith, Director, Head of Coaching and Consultancy at My Family Care, Deborah Richards (Diversity & Inclusion Leader at IBM), Sally McCann (Senior Human Resources Manager, Macfarlanes) and Liz Kotze (People and Change Leader, Sky).

Register for free before 11:00am on 14th February to listen live

Click here to register





Aphrodite is a creative writer and editor specialising in publishing and communications. She is passionate about undertaking projects in diverse sectors. She has written and edited copy for media as varied as social enterprise, art, fashion and education. She is at her most happy owning a project from its very conception, focusing on the client and project research in the first instance, and working closely with CEOs and Directors throughout the consultation process. Much of her work has focused on rebranding; messaging and tone of voice is one of her expertise, as is a distinctively unique writing style in my most of her creative projects. Her work is always driven by the versatility of language to galvanise image and to change perception, as it is by inspiring and being inspired by the wondrous diversity of people with whom paths she crosses cross!

Aphrodite has had a variety of high profile industry clients as a freelancer, and previously worked for a number of years as an Editor and Journalist for

Aphrodite is also a professional painter.