UK organisations are prioritising AI adoption, with 92 percent ranking the use of standard AI applications as a high or medium priority in the next year. However, 34 percent are struggling to attract the necessary talent.
The Supercharging Growth with AI in the UK – A Pathway for High-Growth Businesses report also found that a similar number (91%) are exploring emerging AI technologies such as generative AI. Additionally, 39 percent are focusing on AI-led business automation, while half are investing in advanced analytics to enhance decision-making.
AI’s Impact on Business Efficiency
The report also noted the role of AI in addressing broader business challenges. Supply chain disruptions remain a significant concern, with 91 percent of high-growth businesses viewing supply chain resilience as a priority. To mitigate these risks, 37 percent are implementing AI and automation to strengthen their operations.
Simon Duckett, Chief Digital Officer at renewable energy producer Sonnedix, said, “AI is revolutionising the renewable energy sector, driving smarter decisions and operational efficiency to support growth and resilience. In a rapidly evolving market, AI’s predictive models and advanced analytics help us strengthen our supply chain, adapt to economic uncertainty, and seize new opportunities.”
Despite the widespread focus on AI, many businesses continue to face digital barriers that hinder growth. Legacy technology remains a key challenge, with 27 percent of UK high-growth organisations citing outdated systems as a barrier to AI integration.
Talent and Data Challenges
With many businesses struggling to struggling to recruit and retain AI professionals, talent shortages remain major obstacle. In response, 40 percent are prioritising skills development to support their AI-driven strategies.
Data availability is also a significant issue. One in three businesses report that insufficient datasets are limiting their ability to train AI models effectively. Additionally, 34 percent highlight poor data quality and a lack of planning tools as barriers to AI adoption.
Wesley Doyle, Head of New Business, Corporate, SAP UKI, said, “Addressing barriers to growth, like digital immaturity, must be a priority for the UK’s high-growth organisations if they wish to reach their potential. Many have identified AI as the key that unlocks business agility, resilience and efficiency. As we look ahead to 2025 and beyond, organisations that make bold moves in AI will position themselves to flourish in today’s data-driven economy and lead the way in shaping the UK’s growth agenda.”
Alessandra Pacelli is a journalist and author contributing to HRreview, an HR news and opinion publication, where she covers topics including labour market trends, employment costs, and workplace issues. She is a journalism graduate and self-described lifelong dog lover who has also written for Dogs Today magazine since 2014.
- Alessandra Pacelli
- Alessandra Pacelli
- Alessandra Pacelli
- Alessandra Pacelli
