Click above to learn more about our introductory video on the Social Media for Business online training course.
Social Media for Business
Elearning - Online Course
Train Your Team Anytime, Anywhere
£148.99 ex VAT
This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.
Who is the Social Media for Business Training Course For ?
This course is aimed at anyone who needs contributes to or manages your organisation’s social media presence.
Duration
100 minutes. (Note: This is based on the amount of video content shown and is rounded off. It does not account in any way for loading time or thinking time on the questions).
Approvals
CPD approved*
* Our IIRSM & CPD approved courses are owned by VideoTile Learning Ltd and distributed under licence.
The internet has changed our lives both personally and commercially. The boundaries between personal and business communication are now much less defined. Three quarters of us in the
developed world use the internet - and social media has become a serious business marketing technique with over 90 per cent of businesses with an in‐house marketing department using social media for marketing and committing up to 20 per cent of marketers time in that direction. So far as your social media audience in concerned, 43 per cent of people aged 20‐29 spend more than ten hours a week on social media sites.
The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site, so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels.
This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists.
Social Media for Business Training Course Modules
| Course | Module | Module Name | Pass % Required |
| Social Media for Business | 1 | Introduction | 70% |
| " | 2 | What is Social Media? | 70% |
| " | 3 | Introduction to POST Methodology | 70% |
| " | 4 | Websites and Microsites | 70% |
| " | 5 | 70% | |
| " | 6 | 70% | |
| " | 7 | 70% | |
| " | 8 | Blogging | 70% |
| " | 9 | Video | 70% |
| " | 10 | Bringing it all Together | 70% |
| " | 11 | Is Social Media Worth It? | 70% |
How our elearning courses work
Specialist online video production methods ensure extremely fast, high-quality streaming. A combination of the presenter, animations and quiz-style questions keeps learners interested and stimulated.
Our content and Learning Management System (LMS) are constructed to provide a set of multiple-choice questions after each module. These help embed the learning in trainees’ memories and allow managers to check the training has been completed and understood.
When a candidate successfully completes a course, they will automatically receive a system-generated certificate.
Training managers can also use our course management portal to keep records and track learner progress.
Trainee Experience
A powerful combination of embedded presenters, live video footage and animated graphics immediately grabs learner interest and holds attention.
Face-to-face eye contact builds trust, triggers emotion and delivers a memorable tone and style, while communicating the essence of the learning content.
The overall result is increased learner engagement and the creation of a lasting, positive impression.
Your Learning Management System
The customer dashboard is where the candidates go to do the training. Learning manager can also use the dashboard to manage any number of candidates. It’s mobile-responsive and can deliver extensive reports. If needed, it will work side-by-side with an existing LMS, via an open API.
Checking on Learning
The candidate-facing areas are constructed so that a set of multiple-choice questions are introduced after each module. Following successful completion of a course, candidates will receive a system-generated certificate.
The question sections of our courses use a variety of techniques.
For example, in the Fire Safety courses, candidates are presented with certain types of fire and have to select the image of the appropriate extinguisher.
We also make use of various exam canvasses to suit all exam types and random question banks. We can feature a wide variety of online questions, including, multiple-choice, drag and drop, surveys, quizzes, answers in free-text exams and assignments.
Recommended System Requirements
- Browser: Up to date web browser
- Video: Up to date video drivers
- Memory: 1Gb+ RAM
- Download Speed: Broadband (3Mb+)
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