More than 6 million UK adults are already self-employed or working as a contractor, with 6 per cent of full-time professionals looking to make the transition this year

New research among more than 2,000 UK adults commissioned by HealthTech start-up WeMa Life has revealed how the rise of the gig economy is transforming the country’s employment landscape. The survey found:

One in five (19 per cent) working UK adults currently work within the gig economy. Of those 71 per cent say the greatest appeal of the gig economy is the flexibility it offers and almost half (46 per cent) work within the gig economy because they cannot work a full-time job due to other commitments.

Over half (55 per cent) do not feel they are suitably protected by current legislation, particularly around fair rates and on-time payment and Importantly, the research also showed that the UK’s employment sector is about to undergo a significant shift.

Among the remaining 81 per cent of people currently working in full-time employment, the survey found 6 per cent (1.56 million people) plan to leave their current full-time job to join the gig economy this year and a further 28 per cent would like to work in the gig economy but are not confident they could source enough money to support their lifestyle

Not knowing how to connect with potential customers – cited by 42 per cent of people – and not knowing how to issues invoices or take payments (39 per cent) were the biggest barriers preventing people from entering the gig economy

The rise of the gig economy is transforming the UK’s employment landscape, with one in five (19 per cent) working adults currently identifying themselves as being a freelancer, sole trader or self-employed, new research by WeMa Life has revealed.

The HealthTech startup commissioned an independent survey among more than 2,000 UK adults. The research found that 71 per cent of gig economy workers identified flexibility as the biggest appeal for working on a contractor or temporary basis. Furthermore, having control over the hours and types of jobs undertaken has also empowered a new section of the workforce that were previously unable to access full-time employment – it was uncovered that nearly half (46 per cent) of those working in the gig economy do so because they are not in a position to work a full-time job due to other commitments in their life.

Defined as part of the UK’s employment sector where independent workers are contracted for short-term engagements, the gig economy’s rise has been fuelled by the proliferation of new online platforms and apps. Half (50 per cent) of gig economy workers consider apps and online platforms to be vital in enabling them to find work. However, when it comes to working rights, 55 per cent do not feel suitable protected by current legislation in ensuring they are fairly paid and that payments are made on time.

WeMa Life’s study also found that of the UK adults currently working in full-time employment, 6 per cent have plans to leave their current job to join the gig economy in the coming year – equivalent to 1.56 million people. Moreover, 28 per cent of full-time workers said they would like to make the transition but did not feel confident they could source enough money from this model of employment.

The researched revealed there are several notable barriers that deter people from working in the gig economy; 42 per cent stated that if were a self-employed contractor or freelancer, they would not know how to connect with potential customers, while 39 per cent said they would not know how to issue invoices or take payments from clients.

Rajal Patni, CFO and co-founder of WeMa Life, commented on the findings:

“The gig economy is reshaping the UK workforce, and this is being fuelled by the rise of digital platforms and apps connecting workers with clients and customers. The research shows that, while the gig is certainly not for everyone, many people are clearly drawn to this model of working due to the flexibility and control it offers, particularly if they are not in a position to commit to a full-time job. This is a trend we’re likely to see continue in the future.

“While some in full-time employment are planning to make the transition to more flexible work, the research reveals that others are reluctant due to their lack of confidence in finding clients or operating as self-employed. Thankfully, online platforms and apps are building these types of functions into their existing features, empowering gig economy workers so that they can easily source clients, manage their commitments and effortlessly take payments.”






Rebecca joined the HRreview editorial team in January 2016. After graduating from the University of Sheffield Hallam in 2013 with a BA in English Literature, Rebecca has spent five years working in print and online journalism in Manchester and London. In the past she has been part of the editorial teams at Sleeper and Dezeen and has founded her own arts collective.