Younger workers would stay at company longer if it was actively lowering its environmental impact

-

New research reveals what Generation Z and Millennials expect from employers when it comes to their workplace: sustainable buildings and sustainable working practices.

A new survey of 1,000 Millennials (those born from the early 80s to mid-90s) and Generation Z (born between the mid-90s and mid-00s) was conducted on sustainability and corporate social responsibility (CSR) in the workplace*.

The research revealed that this younger generation highly value the sustainability credentials of their employer, with an overwhelming majority (86 per cent) saying they would stay at a company longer if it reported back on how it is lowering its impact on the environment.

Get our essential weekday HR news and updates.

This field is for validation purposes and should be left unchanged.
Keep up with the latest in HR...
This field is hidden when viewing the form
This field is hidden when viewing the form
Optin_date
This field is hidden when viewing the form

 

The research also revealed the top three CSR objectives that matter to the younger generation:

An environmentally-friendly building (46 per cent); Programmes in place to support health and wellbeing, including mental health (45 per cent); Charity partnerships to get involved with (36 per cent).

In terms of the office environment, the research also revealed the most important design elements to the younger generation are:

Quiet zones (52 per cent); Hydration stations (31per cent); Comfy seating areas (31per cent). Working culture, meanwhile, also requires forethought from employers say Millennials and Generation Z. This includes being flexible in terms of working hours and location (50 per cent), openness and transparency (46 per cent), and investment in personal development (44 per cent).

Sarah Taylor, Managing Director of BRITA UK, commented,

Our research shows that Generation Z and Millennials are a force for change. They believe in living a more sustainable life and their day to day decisions will likely reflect this. It’s now up to businesses to reflect these expectations in the workplace. Get this right and you will be rewarded with a loyal, talented and productive workforce.

*By BRITA Professional

Interested in attracting young talent and the future of work? We recommend the Early Talent Forum 2019 and Future of Work Summit 2019.

[poll id=”367″]

Aphrodite is a creative writer and editor specialising in publishing and communications. She is passionate about undertaking projects in diverse sectors. She has written and edited copy for media as varied as social enterprise, art, fashion and education. She is at her most happy owning a project from its very conception, focusing on the client and project research in the first instance, and working closely with CEOs and Directors throughout the consultation process. Much of her work has focused on rebranding; messaging and tone of voice is one of her expertise, as is a distinctively unique writing style in my most of her creative projects. Her work is always driven by the versatility of language to galvanise image and to change perception, as it is by inspiring and being inspired by the wondrous diversity of people with whom paths she crosses cross!

Aphrodite has had a variety of high profile industry clients as a freelancer, and previously worked for a number of years as an Editor and Journalist for Prospects.ac.uk.

Aphrodite is also a professional painter.

Latest news

Alison Lucas & Lizzie Bentley Bowers: Why your offboarding process is as vital as onboarding

We know that beginnings shape performance and culture, so we take time to get them right. Endings are often rushed, avoided or delegated to process.

Reward gaps leave part-time and public sector staff ‘at disadvantage’

Unequal access to staff perks leaves part-time and public sector workers less recognised despite strong links between incentives and engagement.

Workplace workouts: simple ways to move more at your desk and boost health and productivity

Long periods at a desk can affect energy, concentration and physical comfort. Claire Small explains how regular movement during the working day can support wellbeing.

Government warned over youth jobs gap after King’s Speech

Ministers face calls for clearer action on youth employment as almost one million young people remain outside education, work or training.
- Advertisement -

UK ‘passes 8 million mental health sick days’ as anxiety and burnout hit younger workers

Anxiety, depression and burnout are driving millions of lost working days as employers face growing calls to improve mental health support.

Employers face growing duty of care pressures as business travel costs surge

Employers are under growing pressure to protect travelling staff as geopolitical instability, rising costs and disruption reshape business travel.

Must read

Is your organisation GDPR ready?

With a little over a month left until the General Data Protection Regulation takes effect in Europe, the Pillar Project's in-house GDPR specialist, Michael Shea, examines how the new law will begin to affect the lives of private EU citizens.

Mark Williams: Employee alignment – overlooked in the battle against low productivity

What is the best way to overcome low productivity?
- Advertisement -

You might also likeRELATED
Recommended to you