<

!Google ads have two elements of code. This is the 'header' code. There will be another short tag of code that is placed whereever you want the ads to appear. These tags are generated in the Google DFP ad manager. Go to Ad Units = Tags. If you update the code, you need to replace both elements.> <! Prime Home Page Banner (usually shows to right of logo) It's managed in the Extra Theme Options section*> <! 728x90_1_home_hrreview - This can be turned off if needed - it shows at the top of the content, but under the header menu. It's managed in the Extra Theme Options section * > <! 728x90_2_home_hrreview - shows in the main homepage content section. Might be 1st or 2nd ad depending if the one above is turned off. Managed from the home page layout* > <! 728x90_3_home_hrreview - shows in the main homepage content section. Might be 2nd or 3rd ad depending if the one above is turned off. Managed from the home page layout* > <! Footer - 970x250_large_footerboard_hrreview. It's managed in the Extra Theme Options section* > <! MPU1 - It's managed in the Widgets-sidebar section* > <! MPU2 - It's managed in the Widgets-sidebar section* > <! MPU - It's managed in the Widgets-sidebar section3* > <! MPU4 - It's managed in the Widgets-sidebar section* > <! Sidebar_large_1 - It's managed in the Widgets-sidebar section* > <! Sidebar_large_2 - It's managed in the Widgets-sidebar section* > <! Sidebar_large_3 - It's managed in the Widgets-sidebar section* > <! Sidebar_large_4 - It's managed in the Widgets-sidebar section* > <! Sidebar_large_5 are not currently being used - It's managed in the Widgets-sidebar section* > <! Bombora simple version of script - not inlcuding Google Analytics code* >

Overcommunication is key to Gen Z engagement, says L&D specialist

-

Mackenzie, founder of learning and development firm Development Beyond Learning (DBL), recently led a webinar to explain why younger employees often feel disconnected in the workplace – and what employers can do to address the issue – alongside Gen Z professionals Victor Sonaya, Patrick Quinton Smith and Hanna Maclachlan.

The panel agreed that “overcommunication” is essential to improve workplace engagement, though the term refers not to excessive messaging but to clarity and transparency in communication.

Mental Health UK research published in 2025 found that 44 percent of 18- to 24-year-olds report feeling isolated at work. Mackenzie said that “proactively sharing expectations, context as well as unwritten workplace norms” can help younger employees feel a stronger sense of belonging and reduce workplace anxiety.

Several methods to improve communication with Gen Z employees include clearly defining job expectations, offering regular check-ins, adopting digital-first communication practices and encouraging open dialogue. These strategies should be integrated into everyday working practices, not treated as standalone initiatives.

Gen Z demand transparency and feedback

Patrick Quinton Smith noted that younger employees expect immediate access to information and interpret the absence of communication as a lack of transparency.

“Gen Z employees expect transparency. They are used to finding answers instantly and if they feel information is being withheld, it creates frustration and disconnect,” he said. “When organisations overcommunicate, starting with the ‘why’, Gen Z employees are more likely to trust leadership and engage.”

A study from the London School of Economics highlighted the benefits of age-inclusive practices, showing that 87 percent of employees in organisations that adopt such approaches report high productivity. This compares to just 58 percent in workplaces that do not promote inclusion across age groups.

Addressing the gap between expectations and reality

Victor Sonaya spoke of the “expectation-reality gap” that many Gen Z employees face when entering the workforce. He explained that without structured and transparent communication, younger employees may develop inaccurate ideas about what their roles entail, leading to frustration and disengagement.

Hanna Maclachlan, early talent specialist at multinational services company Subsea7, added that structured communication should begin during graduate and internship programmes.

“By embedding structured communication strategies into graduate and internship programs, organisations can provide a smoother transition and stronger alignment with workplace culture,” she said.

As Gen Z now represents around one third of the global workforce, organisations are under increasing pressure to adjust their management practices. The DBL panel suggested that investing in communication strategies that prioritise clarity, context and transparency will help reduce stress, build trust and improve performance.

Latest news

Turning Workforce Data into Real Insight: A practical session for HR leaders

HR teams are being asked to deliver greater impact with fewer resources. This practical session is designed to help you move beyond instinct and start using workforce data to make faster, smarter decisions that drive real business results.

Bethany Cann of Specsavers

A working day balancing early talent strategy, university partnerships and family life at the international opticians retailer.

Workplace silence leaving staff afraid to raise mistakes

Almost half of UK workers feel unable to raise concerns or mistakes at work, with new research warning that workplace silence is damaging productivity.

Managers’ biggest fears? ‘Confrontation and redundancies’

Survey of UK managers reveals fear of confrontation and redundancies, with many lacking training to handle difficult workplace situations.
- Advertisement -

Mike Bond: Redefining talent – and prioritising the creative mindset

Not too long ago, the most prized CVs boasted MBAs, consulting pedigrees and an impressive record of traditional experience. Now, things are different.

UK loses ground in global remote work rankings

Connectivity gaps across the UK risk weakening the country’s appeal to remote workers and internationally mobile talent.

Must read

Simon Bolton: Getting back to a 9-5 workplace

A happy workforce is a productive workforce. But maintaining...

Toby Mildon: Navigating the diversity and inclusion iceberg

Toby Mildon provides an analysis of the lack of diversity in our Government in his explanation of the 'diversity and inclusion iceberg'.
- Advertisement -

You might also likeRELATED
Recommended to you

Exit mobile version